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About Us
Arabella B was founded in 2002. The company combines business brains, fashion and fabric know-how, plus a passion for quality and comfort.

"We have had our babies and all that it entails! We have put together a new and exciting collection in wearable fabrics to help you feel elegant, sexy and comfortable" says Margit Bassadone, Arabella B's Managing Director.
Margit Bassadone lives in London with her three children. She thrives on business and is passionate about design. Her ideas and creative flair have gone into creating this flexible, elegant and easy to wear maternity collection.

The Arabella B Team

Margit Bassadone:
Born in Austria, Margit combines business acumen with creative design to produce flexible, elegant and easy to wear maternity clothes. She is continuously looking for new ideas and creating new designs building on her aim to offer pregnant women the opportunity to wear clothes that make them look good and feel great whatever their lifestyle.

Margit named her company after her daughter. Arabella is still at University and having completed a placement with Chloe in Paris, she offers young and directional ideas. Arabella is very much involved with the company and will often accompany Margit on Sourcing and Research trips.

Katy Muir:
Katy completed a degree in Fashion Marketing and now works with Margit and Sarah on the development of the collections. Katy co-ordinates production and ensures the highest quality.

Sarah Robson:
Sarah graduated from Brighton University in Printed Textiles. She is responsible for colour, trend and print direction. All our prints are exclusive.

Andrew:
Andrew is responsible for our patterns and sampling. With Andrew working in-house, we can ensure the perfect fit.

Arabella B Company Philosophy

The Arabella B philosophy is to provide style, comfort and confidence despite the expanding waistline.

We only use soft, natural and luxurious feeling materials.

Feedback from our clients has been and continues to be vital to our design process as we are innovators not duplicators.

The flow of ideas results in a range of clothing that excites the wearer to show off her bump and take pride in her expanding bustline.

The Clothes

The Arabella B collection is designed to be worn both during and after pregnancy.

Cuts are sharp. Shapes are tailored. The fit is comforting.

The Arabella B collection mixes clever cutting and luxurious fabrics with an eye for detail.

Our cuts are slimming and flatter the expanding waistline.

 

Growing in confidence … with Arabella B

2007 fashion is flattering and feminine, and there’s no need to miss out just because you are pregnant. Arabella B unveils a collection of quality clothes specially designed to take you stylishly through your pregnancy from start to finish.

Each piece is carefully thought through so that the fit is perfect, but there is hidden room for growth as baby develops. Cleverly concealed zips on jackets hide the fact they are maternity wear at all! Soft draping fabrics and the use of stretch in many items combine to make this collection a dream to wear.

A beautifully tailored jacket in smooth gabardine is a must, and will look just as good once baby is born. The secret lies in those hidden zips, which allow the waistline to grow while maintaining a perfect fit on the shoulders. Team it with either smart matching trousers or a flattering skirt. Add a choice of tailored business shirt or softly contoured top in rich aubergine to create this season’s chicest suit.

When it comes to casual dressing Arabella B has it covered – or not! If you prefer to reveal your growing tummy, the choice is yours. Whatever you decide, you’re sure to need some denim in your wardrobe. Arabella B’s denim bar is more than a little special. We have our best selling maternity jeans. They are soft, comfortable and the fit is just perfect making you look and feel great!

 

For exercising, jersey trousers can be teamed with stretch-fitted tops which double as underwear that’s simply too good to hide! Vivacious and versatile, these separates are ideal for anything from an energetic work-out to pilates or yoga … and perfect, too, for just relaxing at home.

Please contact us if you have any queries, our details are below:

ARABELLA B
2nd Floor
57A Great Suffolk Street
London SE1 0BB

Tel: +44 (0)207 928 2828

Email: laura@arabellab.com  

 
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